Your Website Being Found From Twitter

Check the fundamentals of your Twitter account

Time management tools

Measurement systems

Google Analytics is a great tool to measure the amount of visitors that are going to the website and how many are converting. Google Analytics will tell you how many people are going to the website from your Twitter account, where they are going, how long they are staying in the website, how many are new visitors and so on. By tracking conversions, we can tell how many people converted (bought something, filled out a form, registered to a newsletter...).

Tweet a couple of times a day

Followers want new information. Use important keywords that support your industry and links to the website. Test different keywords and calls to action to determine which ones are more successful.

Manage Twitter account and make improvements

Focus on bottom-line results. What are the business goals. From Google Analytics, measure traffic received from Twitter to your website.

Measure the right results

Google Analytics can measure pages per visit, unique visitors and conversion metrics.

Take Tweeting to the next level

Build landing pages for Twitter and make sure, for tracking purposes, links to your website are added to the tweets as much as possible.

Use keywords

It is important to use keywords that relate to your industry in the Tweets and that corresponds to  your targeted audiance.

Soft sales approach

Use benefits or a few more calls-to-actions in the Tweet. Direct sales pitch is not as effective in social media.

Conclusion

Connect meaningfully with your audience by implementing targeted, well-crafted updates is the best way to gain followers as well as to drive conversions.

If you need additional information, contact us.