Internet marketing activities are generally focused on three goals:
WSI’s Internet marketing system consists of 5 key components:
The core principle of an Internet Marketing System is to build targeted traffic – driving interested customers to your website and converting that interest into increased business. To get the best return on your investment, it is advised that you use several of the above techniques in conjunction with each other.
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In 2011, it is expected that local online advertising will rise 18%, from $13.7B to $16.1B. - Source: Borrell Associates, 2010 |
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Worldwide marketers will increase their Internet advertising spending to $68.41 billion in 2011. - Source: ZenithOptimedia, 2009 |
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47% of businesses successfully used social networks for customer acquisition in 2011. - Source: eMarketer, 2011 |
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Worldwide social network ad revenues alone will reach $5.97 billion in 2011. - Source: eMarketer, 2011 |